10 acquires WIN’s northern NSW television licence

By AdNews | 13 February 2025
 
Beverley McGarvey.

Network 10 has signed an agreement for the acquisition of WIN Network’s (WIN) Northern New South Wales television licence.

The acquisition of the licence ensures Network 10’s content and channels (10, 10 Bold DRAMA and 10 Peach COMEDY) will continue to be broadcast into Newcastle, Taree, Tamworth, Port Macquarie, Lismore, Coffs Harbour and the Gold Coast.

The production and broadcast of local news updates in the Northern Rivers, Tamworth, Taree, Newcastle and Gold Coast will remain, continuing the long-standing commitment to providing local content, news, events, sport and a local voice for the region.

Network 10’s acquisition of the television licence, as well as equipment and associated contracts, is subject to customary sale conditions, including regulatory approval and due diligence, and will take effect once these have been completed.

Network 10 will begin operating the licence from the completion of the sale.

Network 10 announced in December 2024 that it had signed an agreement for the acquisition of Southern Cross Media Group Limited’s (SCA) television licences in Queensland, southern New South Wales and Victoria. The addition of WIN’s Northern New South Wales television licence will complete the distribution of Network 10 into critical and highly populated regional markets.

Network 10's president and Paramount Australia's head of streaming and regional lead Beverley McGarvey said the acquisition of WIN’s Northern New South Wales television licence ensures that the network's premium line up of entertainment, news and sport content continues to be available to all Australians, while also offering commercial and advertising partners a national footprint.

“This further reinforces Paramount Global’s (parent company of Network 10 and Paramount+) commitment to the Australian market and in particular Network 10," she said.

WIN Corporation CEO Andrew Lancaster said WIN’s strategic focus is on Nine and it no longer makes sense for the company to own the 10 Northern NSW business.

"As an industry we should be looking to make the buying of advertising easier for our clients and this transaction should help do that," he said.

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