Ex-Bachelor contestants Keira Maguire and Jarrod Woodgate are back together and back in front of the camera in the latest campaign for food delivery service Deliveroo.
The lovebirds celebrated National Cheese Lovers Day last week, and their recent reunion, by promoting Deliveroo across their social feeds, which now sells wine from Woodgate’s winery.
Maguire wrote to her 166,000 followers: "Guys, don’t forget today is National Cheese Lovers Day & to Celebrate. Jump onto Deliveroo to order your very own Vineyard Experience, Cheese platter with Toms Caps vineyard wine delivered to your doorstep."
The Instagram influencer is a long-time ambassador for Deliveroo last promoting the brand's break up pizza deal after her she split from Woodgate last year.
While other food delivery services, like Uber Eats and Menulog, have recruited major celebrities such as Rebel Wilson and Jeff Goldblum, Deliveroo has relied heavily on social media campaigns and Australian-based influencers to promote its product.
Rival Uber Eats has made a big splash at the Australian Open with its integrated ad push, leveraging its sponsorship status.
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.