If you can’t do it for yourself, do it for the cats.
Can you imagine living in a world without cat videos? Oh, the horror. Imagine all the laughs that would be lost.
Creative shop 72andSunny realise cats are big business, using the fur balls as the crutch of Truth’s latest campaign.
The Truth, an American Legacy Foundation tobacco education platform, says: “Cats are twice as likely to get cancer if their owners smoke. Not only do cats who live in homes with smokers potentially breathe smoke-filled air if/when their owner smokes in the same room, cats are also excellent at sprawling out on the couch, the chairs, or, later, in the incredibly comfortable lap of a smoker (all laps are comfy, cats told us so), and all these things have toxic particles present from tobacco smoke.”
Twice as likely… That’s a stat we can’t pussyfoot around.
The campaign calls for smokers to think of their lap-dwellers next time they light up a cig.
To prevent the #CATmageddon Truth is encouraging people to change their profile pic.
So come on people, save the cats. Because we need faces like this in our lives.
