In an attempt to further 'footify' Australia, NAB has launched an online multi-lingual stream for the AFL Grand Final. The ad shows broadcasters commentating on a game in their native language.
NAB’s chief marketing officer, Sandra De Castro said “We are excited to offer these types of opportunities for fans through our AFL partnership. Last year we brought fans to the game through the NAB Stand-Ins and this year we are taking the game to them through FootifyFM.”
Executive Creative Director: Ant Keogh
Creative Directors: Tom Martin and Julian Schrieber
Creative Team: Russel Fox, Ben Keenan and Wayne Ching
Agency Producer: Jo Alach
Production Company: The Glue Society
Directors: Will O'Rourke, Jonathan Kneebone and Paul Bruty
Producer: Ian Iveson