Carpet Court has launched a national campaign called 'The Storybook Challenge' to tie in with its current community campaign, the 'Carpet Court Learning Network', that aims to promote literacy skills amongst Australia's youth.
'The Storybook Challenge' will see participating primary schools and over 70 Carpet Court members compete in store-level competitions to win book prizes, reading mats, and flooring grants for their school. The youngest pupils from each school will be encouraged to submit an illustrated stories of what they love most about their community.
The launch of the Carpet Court Facebook page will also feature as part of the campaign, and will showcase each store's enteries through online galleries.
The campaign is running in Western Australia, South Australia, Victoria, and Tasmania from 1 February to 30 March and will feature in other states during Terms 2 and 3. It launched last week and will run across online, social media, DM, with local media events.
