The Snickers Sessions

18 July 2011
 

Advertiser: Snickers
Creative Agency: Clemenger BBDO (Melbourne)

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Snickers has launched a campaign featuring Aussie musicians Miami Horror and Phrase in which fans vote to have the acts cover a song outside their usual genre.

Created by Clemenger BBDO Melbourne, "The Snickers Sessions" campaign will donate $1 for every vote to youth charity Heaps Decent, a not-for-profit committed to nurturing the creativity of disadvantaged young people.

The voting will be open until Friday July 22. Once the tracks have been recorded they will be released on iTunes.

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