The L&B Experiment

25 February 2014
 

Advertiser: Best&Less
Creative Agency: Banjo Advertising

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Best&Less' new campaign lures in the shoppers with a high-end, pop up boutique store that looks like a place you'd spend a lot of dollar on quality garments. But there's a twist. The campaign, created by Banjo, shows just how gobsmacked shoppers are to discover that they are not expensive garmets, but cheap, affordable ones. Result.

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