The Australian Radio Network is set to launch new national campaigns for the Mix Network breakfast shows.
Sydney's Mix 106.5 campaign is centered on the joining of popular identity Rosso to the network, who presents the breakfast show with Claire Hooper.
The campaign will be seen on TV, and across digital and outdoor platforms; including adshel, buses, taxis, and train stations. It launched Sunday 29 January.
Brisbane's 97.3 campaign promotes the breakfast team of Robin, Terry, and Bob; and is a repeat of their successfull 2011 campaign that contributed to their number 1 FM position. It is purely an outdoor campaign, and will take large scale positions on buses and adshel.
