NAB has launched a new campaign highlighting how people don't like being "locked in" to their home loans.
Created by Clemenger BBDO Melbourne, the "Lock In" campaign shows people being put in an odd situation which they quickly realise they can't leave.
The integrated campaign is running across television and online.
NAB "Lock In: The Job Interview #1" TVC - AdNews
NAB "Lock In: The Job Interview #2" TVC - AdNews
NAB "Lock In: The Open House #1" TVC - AdNews
NAB "Lock In: The Open House #2" TVC - AdNews