Trading website Bike Exchange has rolled out a campaign aiming to reinforce its brand positioning of "sell it, buy it, ride it."
The campaign was created by The Reactor, and will run nationally for the duration of the 2012 Tour De' France.
Trading website Bike Exchange has rolled out a campaign aiming to reinforce its brand positioning of "sell it, buy it, ride it."
The campaign was created by The Reactor, and will run nationally for the duration of the 2012 Tour De' France.