National tourism agency VisitBritain has unveiled a unique 3D street art campaign bringing some of Britain's most famous landmarks to Sydney Opera House.
Devised by London-based agency Mother, the street paintings were done by 3D artists "Joe and Max". Passers-by who had their photo taken with the installation on September 6 were invited to enter a national competition via the VisitBritain Facebook page to win return flights to Britain, courtesy of a partnership with British Airways.
The event is part of a four-year AU$150 million global marketing campaign to promote tourism to Britain.
