Fire & Rescue NSW has launched a campaign which gives NSW residents the chance to be honoured in a 3-metre high statue to raise awareness of fire safey.
Created by MercerBell, the "Be Super Ordinary" campaign aims to drive over 14,000 safety checks through the FRNSW Home Fire Safety Audit on the FRNSW Facebook page. On completion of the survey users are then prompted to upload a photo of their face which will be digitally projected onto the "Super Ordinary" monument.
The statue is scheduled to be featured at "hotspots" around Sydney including Martin Place, QVB, Pitt Street Mall and Wynyard Park. The campaign is running across online, eDM and social media.
On completion of the survey you are then prompted to upload a photo of your face which will be digitally projected onto the Super Ordinary monument.
