Bulla Dairy Foods has launched two television spots for its 'Crunch' ice cream range, entitled 'Strawberry Friday' and 'Caramel Monday'.
Created by The Bridge, the campaign humorously shows two ice cream lovers who match their world to their favourite ice cream flavour.
The campaign will run until 31 March in metro areas, and 7 April in regional areas.
View the 'Caramel Monday' spot.