AdNews Newsletter
Viewability is a growing buying metric for online ads but there is still confusion around it. Google’s...
Australians trust brands less than global average, as Woolworths tops meaningful brands study. See the...
Mobile specialist agency Mnet has crunched the numbers and Australian websites may not be as prepared...
Google records mixed results in its quarterly earnings, with revenue receiving a boost in Q1 2015, but a...
“Clients are reliant on TV and TV is like crack – the more you use it, it gets less and less effective.”
Brands that have invested in mobile strategy and optimised sites for mobile devices will be a step ahead...
In the second annual Media Company Rankings, MCN was dethroned from the top spot by Seven West Media....
Pedigree and Colenso BBDO have launched an app that uses geo-location and Google's ad display network to...
Google expands its footprint to Melbourne where it will staff up to serve agencies and brands.
Tech giants firmly in the crosshairs of the Australian Government, with Google, Apple, and Microsoft...
YouTube subscription tier looks to be on the cards, while changes are being made to TrueView ads
This afternoon, Google, Apple, Microsoft and News Corp are facing an enquiry into tax avoidance. We...
On the eve of the Senate Inquiry into corporate tax avoidance, News Corp has refuted Fairfax Media's...
See what the media sections covered this week including: Internet speeds could ruin the streaming race...
Mobile ads are more viewable than desktop ads, according to a new report, which also found that ads...