Queensland Government creates ad roster

By AdNews | 15 January 2010

BRISBANE: Queensland Department of Premier and Cabinet has finalised its ad agency roster.

The Department has rostered SapientNitro, George Patterson Y&R, BCM, Engine Group and Red Suit.

In addition, Fresh Advertising Communications will handle youth advertising, while Dick Grantley is retained for niche advertising and Carbon Media for indigenous advertising.
 
The new contracts run until July 2014. The department had previously used agencies on an ad hoc basis.

MediaCom Brisbane has held the Queensland Government’s $60 million media business, which was last reviewed in 2008, for the past five years. TMP Worldwide holds the non-campaign advertising account.

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