AdNews TV

Welcome to AdNews TV.


We probe industry heavyweights to extract gems of wisdom about how to do better in marketing, advertising and media. Our first series is Influencers where we bring you interviews with outstanding leaders in advertising and marketing.


INFLUENCERS: Facebook's Borrud on privacy

Facebook regional vice president Paul Borrud talks about online privacy, and why Australia is the number one market globally for time spent on the social networking site.

INFLUENCERS: Blackley on YouTube - friend or foe?

Network Ten CEO Grant Blackley discusses Ten's relationship with YouTube and how it can extend the experience of broadcast television, rather than cannibalise it.

INFLUENCERS: Blackley on Network Ten's third channel

Network Ten CEO, Grant Blackley.

Network Ten CEO Grant Blackley talks about why the broadcaster won't launch a third channel until 2011 and discusses the strategy behind the decision.

INFLUENCERS: Blackley on 3D TV

Network Ten CEO, Grant Blackley.

Network Ten chief executive Grant Blackley talks about the place of 3D television in current and future markets, focusing on investment, content and consumer demand.

INFLUENCERS: Blackley on alternate TV platforms

Network Ten chief executive Grant Blackley talks about the potential for alternative television platforms in the global market and discusses launching up to 100 IPTV channels. .

INFLUENCERS: McCarthy on the future of newspapers

Fairfax CEO, Brian McCarthy, talks about the future of newspapers, and argues against making assumptions about print's future.

INFLUENCERS: McCarthy on Fairfax's digital future, episode 2

In the second episode Fairfax CEO Brian McCarthy talks about Fairfax's content distribution strategy.

INFLUENCERS: McCarthy on Fairfax's digital future

Fairfax Media chief executive Brian McCarthy talks to Paul McIntyre about shifting revenues, the iPad and how Fairfax stays competitive without global ownership.

INFLUENCERS: Warburton wants to run a company

Seven Media Group's sales boss James Warburton gets bullish with Paul McIntyre about Seven's prospects in a rebounding market and shares his CEO ambitions.

INFLUENCERS: Warburton on the future of media agencies

Seven Media Group's James Warburton warns media agencies against under-cutting rivals and argues the market can't sustain the number of media agencies operating in Australia.

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latest issue

In the latest issue

* Is womenomics all it's cracked up to be?

* Priceline marketing head Amanda Connors talks data

* Exclusive: Pacific Brands calls review of $13m account

* Special report: Agency report card

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